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US CMA Part 1 · Chapter 6 · Question 20 of 22

An analyst wants to show whether there is a relationship between monthly advertising spend and monthly sales revenue across 36 months. Which visualization is most appropriate?

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Reveal answer & explanation

Correct answer: D) A scatter plot

Explanation

A scatter plot shows each observation as a point plotted against two variables, making correlation, clusters and outliers easy to see. Pie charts show composition of a whole, and gauges display a single measure against a target.

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