PRC-3 · Chapter 3 · Question 53 of 70
A large conglomerate owns a car manufacturing plant, a chain of hotels, and a TV network. Each business acts as an autonomous unit with its own distinct strategy and competitors. These units are called:
Test yourself: pick an answer
Reveal answer & explanation
Correct answer: C) Strategic Business Units (SBUs)
Explanation
SBUs are autonomous divisions within a large corporate enterprise that operate almost like independent businesses with their own specific market focus.
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