ACCA BT · Chapter 11 · Question 4 of 11
Vroom's expectancy theory expresses motivational force using which formula?
Test yourself: pick an answer
Reveal answer & explanation
Correct answer: B) Force = Valence x Expectancy
Explanation
Vroom stated that the strength of motivation (force) equals the value an individual places on an outcome (valence) multiplied by their expectation that their action will lead to that outcome (expectancy). Because the terms are multiplied, if either is zero there will be no motivation.
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