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CAF-7 · Chapter 2 · Question 4 of 15

An online clothing retailer optimizes its website specifically for smartphones and tablets, allowing users to browse, select, and pay for items directly through a mobile application. This represents which technological development?

Test yourself: pick an answer

Reveal answer & explanation

Correct answer: B) M-Commerce

Explanation

M-Commerce (Mobile Commerce) specifically refers to the buying and selling of goods and services through wireless handheld devices such as smartphones and tablets.

All 15 questions in Chapter 2PESTEL Analysis (II) - Technological, Ecological, and Legal MCQs with answers

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