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CIMA BA4 · Chapter 8 · Question 10 of 10

A company publishes a glossy sustainability report highlighting a small tree-planting project while its main factory continues to breach pollution limits. Which term best describes this behaviour and which principle does it threaten?

Test yourself: pick an answer

Reveal answer & explanation

Correct answer: D) Greenwashing; it threatens integrity because the reporting is misleading

Explanation

Greenwashing is presenting a misleading impression of environmental responsibility through selective disclosure. Accountants associated with such reporting risk breaching integrity, which forbids being associated with misleading information. It is neither genuine philanthropy nor balanced triple bottom line reporting, since it ignores legal breaches at the base of Carroll's pyramid.

All 10 questions in Chapter 8Corporate social responsibility and sustainability MCQs with answers

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