CAF-7 · Chapter 3 · Question 12 of 15
A multi-national fast-food chain experiences a drop in revenue in a specific country because local consumers are increasingly boycotting foreign brands in favor of local businesses to support their national economy. This consumer behavior is an example of:
Test yourself: pick an answer
Reveal answer & explanation
Correct answer: C) Social factors
Explanation
Consumer boycotts, changes in buying habits, and shifts in cultural attitudes (like preferring local over foreign brands) are driven by the attitudes and lifestyles of the population, which fall under Social factors.
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