The CA Hub

PRC-3 · Chapter 7 · Question 46 of 72

A consumer logs onto the internet and purchases an eBook, which is instantly downloaded to their device. This modern method of purchasing makes them a:

Test yourself: pick an answer

Reveal answer & explanation

Correct answer: A) Digital buyer

Explanation

A consumer who purchases digital goods or services online (like eBooks or software) is referred to as a digital buyer.

All 72 questions in Chapter 7Concepts of Branding and Marketing MCQs with answers

More Concepts of Branding and Marketing MCQs

Sponsored slot availableRun a CA academy or hiring firm? Put your name in front of students preparing for this exam.Advertise →