PRC-3 · Chapter 7 · Question 54 of 72
A coffee shop wants customers to instantly recognize its products from a distance, so it designs a unique green mermaid logo and prints it on every cup. This activity is called:
Test yourself: pick an answer
Reveal answer & explanation
Correct answer: A) Branding
Explanation
Branding is the process of creating a unique name, design, or symbol that clearly identifies and differentiates a product from its competitors.
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